UK newspaper drops paper and ink for TwitterAuthor: Chris Sewart, Chris
If we needed anything to underline the point we made about the need for companies to embrace online social networking, then this recent announcement from one of the UK’s major newspapers must surely be it:
The Guardian today announces that it will become the first newspaper in the world to be published exclusively via Twitter, the sensationally popular social networking service that has transformed online communication.
The move, described as “epochal” by media commentators, will see all Guardian content tailored to fit the format of Twitter’s brief text messages, known as “tweets”, which are limited to 140 characters each.
Clearly this is a major challenge for a broadsheet newspaper publication, but we are pleased to see that that they are taking it very seriously:
A mammoth project is also under way to rewrite the whole of the newspaper’s archive, stretching back to 1821, in the form of tweets. Major stories already completed include “1832 Reform Act gives voting rights to one in five adult males yay!!!”; “OMG Hitler invades Poland, allies declare war see tinyurl.com/b5x6e for more”; and “JFK assassin8d @ Dallas, def. heard second gunshot from grassy knoll WTF?”
In fact, we at Yuuguu are delighted to take them a step further into the 21st century. Reading newsprint over somebody’s shoulder in the bus queue just smacks of yesteryear. Instead, simply load up the Guardian’s wonderful new Twitter page on your browser, share your screen with Yuuguu Web Share, and all your friends can read it over your shoulder from anywhere in the world.
Yuuguu, Twitter, The Guardian. Gutenberg would have been proud.
Tags: April 1st