Four Reasons to brand online meetings

Author: Neil Kay-Jones, Online Support & User Experience Manager

We recently launched our branded screen sharing service and some of the reasons our customers use the service are:

1. All meetings should be used as branding opportunities

No matter where you conduct a meeting or how long or short a meeting is, it’s important to promote your brand. If someone is meeting you in your office, your reception area may host your logo, use your colours or display pictures of your customers’ logos or products.

So why wouldn’t you brand your online meetings? Consider how many people participate in your online meetings – maybe 10s or 1,000s, it doesn’t matter. An online meeting log-in page should be treated as a welcome to your business. If you don’t have your own unique meeting log-in background, you should! It’s free branding that will be seen anyone who shares a screen with you.

2. Leave an impression

Not only do bespoke online meeting log-in pages, give us creative insight (great for designers!) into your business, but they are also another cool way to get your branding or messages across and set yourself apart from your competitors. While they may reflect the look and feel of your website and reinforce your brand, you can also create a wow effect by showcasing the creative you are using for your latest sales campaign or creating a personalised greeting to really impress. With a generic screen sharing page, there is no real wow factor.

3. Push your messages across before, during and after a meeting

As part of a specific marketing or sales campaign, branded online meetings can already push your message before the meeting even starts and then drive participants to a particular web page or offer afterwards.

4. It’s so simple, so why wouldn’t I?

Unique online meeting backgrounds can be created easily – Yuuguu offers embed code and templates to enable the quick and easy creation of bespoke log-in pages, which can be embedded and hosted on a meeting host’s website, blog or intranet. Most companies can customise these templates with their own logos, styles and backgrounds. For companies with multiple brands or departments, different skins can be created to promote specific marketing messages.

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