Archive for the ‘Industry News’ Category

Four Reasons to brand online meetings

Monday, April 23rd, 2012

We recently launched our branded screen sharing service and some of the reasons our customers use the service are:

1. All meetings should be used as branding opportunities

No matter where you conduct a meeting or how long or short a meeting is, it’s important to promote your brand. If someone is meeting you in your office, your reception area may host your logo, use your colours or display pictures of your customers’ logos or products.

So why wouldn’t you brand your online meetings? Consider how many people participate in your online meetings – maybe 10s or 1,000s, it doesn’t matter. An online meeting log-in page should be treated as a welcome to your business. If you don’t have your own unique meeting log-in background, you should! It’s free branding that will be seen anyone who shares a screen with you.

2. Leave an impression

Not only do bespoke online meeting log-in pages, give us creative insight (great for designers!) into your business, but they are also another cool way to get your branding or messages across and set yourself apart from your competitors. While they may reflect the look and feel of your website and reinforce your brand, you can also create a wow effect by showcasing the creative you are using for your latest sales campaign or creating a personalised greeting to really impress. With a generic screen sharing page, there is no real wow factor.

3. Push your messages across before, during and after a meeting

As part of a specific marketing or sales campaign, branded online meetings can already push your message before the meeting even starts and then drive participants to a particular web page or offer afterwards.

4. It’s so simple, so why wouldn’t I?

Unique online meeting backgrounds can be created easily – Yuuguu offers embed code and templates to enable the quick and easy creation of bespoke log-in pages, which can be embedded and hosted on a meeting host’s website, blog or intranet. Most companies can customise these templates with their own logos, styles and backgrounds. For companies with multiple brands or departments, different skins can be created to promote specific marketing messages.

Update: Yuuguu introduces branded screen sharing

Tuesday, April 17th, 2012

We’ve made customised online meetings really easy. Now meeting hosts can maximise branding investment and keep participants on their own website or blog.

Our new branded screen sharing service enables the quick and easy creation of bespoke log-in pages, which can be embedded and hosted on a meeting host’s website, blog or intranet.

Users can customise screen sharing with logos, styles and backgrounds. For companies with multiple brands or departments, different skins can be created to promote specific marketing messages.
This controlled environment is useful for regular or ad-hoc users, supporting outbound sales calls, training or inbound support queries. Customised screen sharing benefits a wide range of hosts including:

Sales people – drive prospects directly to a branded meeting page. The page can provide the key messages a sales person needs to support sales, a product’s USPs, or even a personal message for a prospect.
Marketers – launch webinars directly from a company’s own web site, giving marketers the ability to reinforce campaign messages before a meeting starts, and steer participants to particular landing pages on completion of the session.
Bloggers – increase blog traffic by running live discussion and debate sessions using embedded screen sharing and Yuuguu’s free audio conferencing service. At the end of the session return attendees to another page on a blog to encourage more engagement.
Remote support technicians – create a page which tells customers how to get support, in language that is easy to understand. Customers can start the support session direct from that page.

Branded embedded Yuuguu is available to all customers at no additional cost.

For more information or a free trial, please visit: http://www.yuuguu.com/features/create-yuuguu-widget.

Video – embed and customise a screen sharing log-in page

Tuesday, April 17th, 2012

See how easy it is to create a customised screen sharing experience by embedding Yuuguu into a website or in this case a WordPress blog.

To learn more about embedded screen sharing visit our Branding page https://www.yuuguu.com/s/create-yuuguu-widget

Cheap rail travel tips for commuters

Friday, March 9th, 2012

How can a business traveller keep the cost of rail travel down while still journeying at a reasonable time of day? This question is even more pertinent since today’s headlines include news of inflation busting fare increases, as the government plans to cut £3.5bn from the railway industry running costs. Ultimately, it means higher fares!

While the majority of our customer, partner and supplier conversations are via web conferencing, even we have to travel sometimes, so the news hits us just as hard as other commuters.

Our most regular journeys are from Manchester to London or Birmingham to London and back. We’ve found a number of ways to keep journey costs down, and are pretty sure that these tips can be applied all over the UK, and want to share them with you:

  1. Book your ticket in advance – it’s not as flexible, and if you miss the train you could end up forking out for a single fare home but if you know meeting times, this is a great option. Seats become available twelve weeks before travel for the cheapest fares….great if you are doing regular journeys. Many train companies also allow you to book till midnight of the day before travel.
  2. Buy two singles – sometimes it can be cheaper than a return, since you may travel one leg of your journey peak and the other leg off-peak.
  3. Know your peak, off-peak and super off-peak travel times. Most train companies will have similar bands, but if you make a regular journey, commit these times to memory, so that you can benefit from cheaper travel and arrange your business meetings accordingly.
  4. Try to conduct your meetings at off-peak periods – trains arriving in London after 10.00 and leaving by 3.30 are cheaper.
  5. Compare train companies’ prices – Virgin, Chiltern and London Midland all run from Birmingham to London while if you are travelling from Newcastle to London, East Coast Trains, CrossCountry, Grand Central and Transpennine run the route. They’ll have different deals and promotions, so for maybe a little less luxury, you’ll save some pounds.
  6. Get a railcard – for £28 you can save 1/3 off rail travel. For business travellers, the network railcard is good if you are travelling around London and the SouthEast. The Two Together Railcard is being trialled at the moment for Midlands residents and offers discounts for two adults travelling together, so if you and a colleague make regular business trips, this could save some money.
  7. Choose a slower train – more train lines are introducing free wi-fi on journeys; this coupled with a table mean that you can work on your journey, so does an extra 20 minutes on your journey make that much difference for a saving?
  8. Split your ticket – travel the longest distance on the cheapest fare especially if your journey straddles off-peak and peak times, eg you buy a ticket from Penzance to Bristol and from Bristol to Leeds. It’s worth ringing National Rail Enquiries to see if this is possible for your journey, if you haven’t done this before, because you may hold up the queues at your station otherwise.
  9. Travel in a group – GroupSave offers discounts for small groups travelling together. Usually groups from three to ten people are eligible.
  10. Stay in the office and conduct your meeting virtually with Yuuguu – our web conferencing software offers cost effective, easy to set up and use web and audio conferencing and even integrates instant messaging and chat, so you feel like the person you are meeting with it right next to you. For the cost of one or two business train trips, users can have Yuuguu for a whole year.

We’d love to hear from you on: how train fare increases are affecting the way you conduct business meetings, and any further tips on how to save money when travelling on the train for business.

Microsoft and Skype: Our insightful analysis

Friday, May 13th, 2011

Microsoft consume Skype: 80's retro games, anyone?So, the company that put a computer into everyone’s home has bought the company that put computer telephony on the map. The pundits and general chattering classes have been suitably busy telling us what it all means.

We thought we would present our in-depth, definitive, you-can-count-on-us analysis.


And that would be the graphic to the left.


Now, I’ll give you, this is nowhere near as juicy as the UK’s Financial Times – who reckoned it was Microsoft’s power-play to finally wrestle control of ‘the consumer internet’ from the likes of Google, Facebook and wherever else eyeballs go these days. Nor is it quite as impassioned as this one from a disillusioned microsoft share holder.

But at least it doesn’t over-promise a look into the future.


Back in Yuuguu Towers, we don’t need selling on the benefits of getting all your different forms of work-together communication in one place. And this deal shows that a couple of IT giants appear to think the same way. Which is nice.



Meanwhile, if you are wondering what all this means for you – why not avoid the wait, and get your copy of Yuuguu today!

;-)

All the best from Al.

ps Don’t worry – I won’t be applying for a job at Gartner anytime soon !